Around-the-clock access to workspaces is becoming increasingly important for freelancers, entrepreneurs, and remote workers with unconventional schedules and diverse needs.
But how do you effectively create and operate a 24-hour coworking space that meets the needs of your members and stands out from the competition?
In this article, we discuss everything you need to know about creating and operating a coworking space 24/7. This includes different ways to run these spaces, member access considerations, and tools that can make managing your space easier.
Quick Summary:
A 24-hour coworking space is a shared office environment that members can access at all hours, day or night. It includes access to dedicated desks, meeting rooms, private offices, and more.
The number of coworking spaces worldwide is expected to reach nearly 42,000 by the end of 2024 — more than double the number in 2018.
Increased competition in the coworking space realm will make it difficult for your space to stand out among potential customers and keep good occupancy rates if you don’t create a unique selling point — such as 24-hour access.
Who uses 24-hour coworking spaces? Let’s take a look:
24/7 coworking spaces allow members more flexibility while giving them the working amenities and networking opportunities they need — making these spaces highly attractive.
There are several benefits to offering 24/7 access to your coworking space members. Here are a few of them:
It can be tricky to provide 24-hour access to your one space, let alone across multiple franchise locations. . Most 24/7 coworking spaces have four methods of making this possible:
This method involves having one manager oversee your coworking space. However, it isn’t often used because the high salaries can significantly impact profits.
With this method, the space is open 24/7 but is not monitored by anyone. Members can check in and pay their invoices with coworking management software.
Such software, for example, is OfficeRnD Flex:
This setup is the most autonomous, saves you on costs, and frees up time for you to focus on more hands-on tasks.
Here, the space is open 24 hours a day; however, managers only check it during certain times, such as regular business hours (e.g., from 9 to 5).
In this case, only full-time members can access the space at odd hours of the day, and they don’t receive additional support during these hours. Members with day passes and those in a low-tier plan only get access during regular hours.
Partially open coworking spaces make some parts available 24 hours a day, while other parts, such as conference rooms, are only open during regular business hours. This method can also be combined with partially monitoring the space.
As discussed above, some coworking operators prefer keeping parts of the space open during all hours while closing the rest after certain times. Here’s what we recommend keeping open outside of working hours:
As with any business, things can go wrong in coworking spaces.
However, if you make your space safe and plan for unexpected problems, you can quickly mitigate risks and resolve various issues.
Here are some of the main factors to consider when operating a coworking space 24/7:
Security should be one of your main (if not the biggest) priorities if you operate a 24-hour coworking space. You must ensure your space is safe and secure so members can get work done without worrying about their safety.
You can make your space safer by:
One of the best ways you can provide seamless access control to your members is with a digital security platform such as Kisi.
Consider what staff you’ll need and when you’ll need them (such as after hours). Your staffing level will ultimately depend on your location and membership access.
If the majority of your members visit the space during working hours, you may decide to have a manager present from 9 to 5 every day and a security guard patrolling during the evenings.
Or perhaps you have members you trust and have a good relationship with. In that case, you could consider giving them additional space benefits, such as access to certain facilities, in exchange for keeping an eye on things.
Remember that if your coworking space is in an area that requires additional security, you’ll need to consider limiting 24/7 access to only your highest-paying members.
If you’re used to running a coworking space where the operating manager is always on-site, shifting to a 24/7 model may bring some challenges:
You need to consider who will handle these situations and have a solid plan of action in place. Here are the steps you’ll need to take:
Now that you know what factors to consider and the benefits of a 24/7 coworking space, it’s time to determine how to create and operate it. The required steps are as follows:
Decide what you’ll offer to your members and at what rate. What amenities will you provide? Will all members have access to all spaces, or will you have different plans available?
Here’s an example of a tiered membership plan that provides different levels of access:
Also, decide which spaces are off-limits at certain times of the day so that members know what to expect. This information will make marketing your coworking space much easier.
After determining membership plans and access, consider which technology and resources you’ll need to provide for members to work effectively. This includes access control and security systems, high-speed internet, and management software.
Software like OfficeRnD Flex can help you manage your 24/7 coworking space with the following features:
Establish clear rules so your members know what’s expected of them regarding the following:
Ensure you notify your members of these rules and onboard them properly by sending welcome emails and digital copies of the membership agreement.
Also, make sure your staff takes new members on a tour of the space on their first day so they know where everything is. Finally, inform your members of emergency procedures.
Creating and operating a successful 24/7 coworking space can be highly beneficial in various areas, from standing out in the market to retaining members. However, doing all the necessary work manually can also be very time-consuming.
Using software like OfficeRnD Flex will allow your members to easily book meeting spaces, help you get paid faster, and provide valuable analytics so that you can improve the customer experience and make data-driven decisions.
According to recent data from Sharpsheets.io, the average coworking space provider earns $742,000 in annual gross revenue.
This, combined with coworking spaces holding excellent opportunities for expansion and growth into new locations, makes these spaces a highly profitable business model.
You can attract members to a coworking space through digital and traditional marketing strategies. For example, you could host local events, have regular free coworking days, optimize for local SEO, or use paid digital advertising.
The target audience for coworking spaces includes remote workers, freelancers, small businesses, startups, and professionals who often travel. These groups seek flexible workspaces to work independently or with their teams.
To automate a coworking space, implement smart access control systems, automated booking and billing software, and IoT devices for monitoring and managing facilities. This streamlines operations, enhances security, and improves the overall user experience.